Meet The Duo
Hey there, we're glad you're here! We're Roger and Laura Siewerth and we're the passion behind Three Strands Studio. Here's a little bit more about us and our story.
We were both born and raised in a town called Poway located in San Diego but as of the fall of 2022, we call TN our new home! We recently celebrated our 6 year anniversary and looking forward to many more! And of course we have to mention our feisty, cuddly Koa kitty.
Our passions crossed once before in 2017 when we decided to pursue custom handmade furniture as "Three Strands Design". When an opportunity presented itself for Roger to become an apprentice for installing hard surfaces, we knew it was time to pause and put our desires on hold. Although it was hard to call it quits to something you birthed, we knew we'd be at it again one day soon.
Over the couple of years working under a contractor, Roger not only obtained new skills but also strengthened his craftsmanship and keen eye for details. Now that he is his own boss on independent projects, he's been in high demand which propelled us to once again, pursue our dream of working together. The time just seemed right to take a leap of faith and show the world what the two of us can create!
Roger : Craftsman
My story involves more twists and turns before I got to be where I am today but hey, that's my journey and I learned something at every turn.
Ever since I was a kid, I had dreamed of becoming a firefighter...simply, because, well I love fires! In all seriousness, I had wanted to pursue a career that would be one of honor, thrill and connection to my dad who was a paramedic. The firefighter/paramedic course was challenging and satisfying, I gave all my effort and yet, it surprisingly wasn't fulfilling. It wasn't until one summer I had built a coffee/snack bar out of pallet wood for a church youth group that sparked a passion and a burning desire inside of me. Suddenly, my goal and dream shifted.
In 2017, Laura & I began what we called "Three Strands Designs" where we built handmade pieces of furniture from wood along with other handmade goods for our first client. I was having the time of my life and I wanted to keep it going. We actually were referred to few more clients who requested dining tables and benches and more of our handmade wood pieces.
Even though I was building pieces for our customers, it couldn't secure a strong and steady income. So when I was offered a job to learn the flooring trade, I jumped right in! I've had some experience prior and I was what they call a "jack of all trades". For a while, it was just my boss and myself as the installation crew but when he brought in another member, he gave me a manager position...and I loved it! We installed flooring for countless homes in Rancho Sante Fe, Encinitas, Vista and Rancho Bernardo just to name a few. Clients were more than thrilled by the time we were done working on their home and a sense of triumph filled me every day after work...even if I my body was tired as heck!
Now, I can provide a solid foundation and a broader range of skills and knowledge to clients; bringing them confidence and security knowing they hired not only an installer but a craftsman. I take great pride in my work and I do so with excellence and attention to detail. Leaving clients satisfied and in awe of the quality work that came from my own hands is the best fulfillment.
Laura : Designer
On one particular day, I was sitting in my room channel surfing...here's a throwback to channel 99 and the tv guide! I came across a design show on HGTV where I discovered a whole new world of art and creativity. In that instant of the "reveal", the client, who happened to be a little girl, was living her best day ever as she opened her eyes to her newly designed bedroom. It was at that time that I knew in my spirit, THIS was what I was created to do. So I immersed myself into learning everything that I could about design; I lived it and breathed it at every chance that I could.
In 2009, I pursued an arts education and in 2013, began my journey of becoming a design student. It was in the year of 2014 that I entered into the industry working at my first design and retail showroom. There, I gained product knowledge and business skills, learned how to meet my client's every need, navigated problem solving and of course, relish in the end results in seeing my design come to full fruition.
Fast forward to today where for the past five years, I have been working at THE BEST company ever, perhaps you heard of it: North County Tile and Stone! It's at NCTS that I've been blessed with a work family, strengthened my skills and talent, increased product knowledge, and succeeded designing beautiful and functional spaces.
My passion is to create timeless, beautiful and inspiring designs for clients to enjoy for years to come!